Live Markets »News & Advice»Market News»Market News Details
Market News Details
Back

Media & entertainment sector to hit Rs 2 trillion by 2021, says report

Urvi Malvania/ 13 Mar 19 | 02:13 AM

.

Led by digital and online gaming, the media and entert­ainment sector grew 13.4%in 2018 to reach Rs 1.67 trillion 

Related Stories

    No Related Stories Found
Widgets Magazine

Online gaming (including fantasy and e-Sports) saw 52% growth in gamers whose number reached 278 million in 2018, according to a Ficci-EY report 

Advertising budgets continued the shift towards digital media where ad spends grew 34% to command 21% of the entire spending

Digital subscription grew by over 262%, with Indians opening their purse strings to pay for online content. From Rs 390 crore in 2017, digital subscription revenues grew to Rs 1,420 crore in the 2018 calendar year 

Television grew at the industry average on the back of a strong performance by regional brands and sporting events. Print accounted for the second-largest share of the sector, despite being static 

Advertising revenues comprised of 51.2% of the mop-up in 2018 and are expected to grow to 52.4% by 2021

The report also projects that mass content consumers will reduce in size as paid OTT takes off 

Widgets Magazine

Sensex

Company Price Gain (%)
NTPC134.053.67
Larsen & Toubro1,394.001.54
Asian Paints1,470.701.08
Tata Steel518.150.90
Bajaj Auto2,949.400.60

Poll

Currently No Poll Available.

Online Portfolio

You can create Online Portfolio here using the below button.

Widgets Magazine